Saturday, 23 March 2013

Microblogging... a big word for a little thing

So, micrologging eh? We had a staff PD on Twitter last year at which almost every single person conceded to never having looked at or considered joining Twitter, and I am pretty sure the numbers would be pretty much the same a year later, except that I would now have to confess to being a 'follower'. Personally I find it a massive struggle to even find the time to check my emails each day and when asked whether I received one often have to confess that it is probably buried in the list of messages that didn't look urgent enough to bother opening just yet. I don't believe I am alone in this. Realistically then, is there a place for microblogging in schools, and is there any hope of getting the teachers on board with it?
Having laid aside my initial aversion to having another layer of communication dumped on me I began to think of how this might possibly be of benefit. Firstly, it might actually lessen the size of my email inbox. Many unimportant messages that are currently emailed might be better placed as a microblog.
Secondly, we are often asked at the end of meeting to go away and look at something and feedback our thoughts later. Of course, as soon as everyone walks out of the door that is instantly forgottten. Staff might find it easier to add their thoughts to a microblog discussion, and the administration should be able to get their desired feedback.
So, what would need to happen for this to work. The crucial factor, according to Grenfell (2011, http://www.steptwo.com.au/papers/kmc_microblogging/index.html) is that leadership must be engaged with the tool. Staff can feel more involved and appreciative of the organisation's purpose/direction, but they need to know that they are part of a real conversation that the management are also involved in, otherwise they might as well just chat about it in the staff room at lunch time.
I think also, that what people want now is easy access. They want to be able to access and communicate on their phones or tablets as well as their laptops. To this end it is important to research the available tools and select the most flexible.
There are also issues of discussions that you want to keep to select groups, and you need to be able to maintain your membership lists. Most tools allow this kind of thing (http://www.cio.com.au/article/328255/12_microblogging_tools_consider/) but again it is important to research how the different tools will meet your needs.
There is certainly a place for microblogging in most organisations, even schools. You might even want to let the kids in on it! The key thing is to know what you want it for and to implement it accordingly.

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